April 1, 2004 Issue

In This Issue

  • Donations and Students Flocking to Life

  • ICPA and New Beginnings Extravaganza Weeks Away

  • Why I Use Now You Know

  • Chiro-News Links

  • Now You Know Internet Educational Services

  • NYK Upcoming Schedule

  • Products for your Office and Practice

  • How to Contact NYK

Donations and Students Flocking to Life

In what should be no surprise for anyone, both students and money have seemed to follow Dr. Guy Riekeman to Life University.  In the past several months, the music has stopped in the game of musical presidents with Dr Riekeman resigning from Palmer, Dr DeSpain being released from Life and Dr Riekeman then being announced as the new president of Life.  Now that the shifting of chairs has stopped, the results are beginning to be felt.

The first result of the changes was a student uprising at Palmer.  This translated in rallies, protests, and a vote of no-confidence by the student and alumni who participated in an online vote taken on www.dc2be.com. Results are still posted on that site and show an overwhelming outrage for the loss of Riekeman. 

The next effect was a resurgence at Life.  Life University was on the ropes.  Even though many were putting on an optimistic face, the reality was that Life, which had lost it's CCE accreditation, then gained it back in court, was out of money and students. The results were that Life was in eminent danger of losing their regional accreditation with the Southern Associations of Colleges and Schools (SACS).  Loss of SACS accreditation would have caused the school to close immediately. 

With the announcement of Riekeman as president, the fortune of Life has been dramatically turned around. Almost immediately, over 40 students transferred from Palmer to Life.  This alone represents a huge boost for Life.  The word also has emerged that scores more will be transferring at their breaks between quarters. 

In addition to the boost of students, money has also started to flow into Life to help with the immediate crunch needed for this year's budget.  To date, over 2 million dollars has been pledged with more on the way.  There is also a buzz about the Life Source meetings.  Previously, these meetings looked like a small gathering of the most faithful.  Now, with the addition of Riekeman, these meetings should take on a whole new dimension.

All in all, Life U's future looks bright.  And for the first time in a long time, we can all say with great confidence...
"Life Goes ON!"

 

ICPA and New Beginnings Extravaganza Weeks Away

Come join us at Now You Know on April 29 thru May 2, 2004 and experience a practice-changing event in chiropractic philosophy, science, and art!  Come share the excitement of both New Beginnings and the International Chiropractic Pediatric Association Extravaganza!

Philosophy: Experience Chiropractic Philosophy: Keynote Philosophy: Keynote Philosophy Speakers: Drs. Guy Riekeman, Bob Hoffman, C.J. Mertz, Pasquale Cerasoli, Bob Braile, Eric Plasker, Tony DeMarco, Jay Handt, Peter Kevorkianand the rest of the New Beginnings Philosophy Team.

Science: Enjoy the validation of Chiropractic Philosophy with our Keynote Science Speaker: Bruce Lipton, PhD. Make informed choices on Vaccines: "Immunity and Chiropractic" presented by: Stephen Marini, D.C., PhD.  Hear the ICPA Research Update with Joel Alcantara, D.C, ICPA Research Director.

Art: Multiple I.C.P.A. Technique Workshops including Webster Technique Certification. Plus special ICPA Family Practice Panel. Drs. Claudia Anrig, Tony Carrino, Jeanne Ohm, Carol Phillips, Armand Rossi and Jim Thompson.

This years event will be held at the Ocean Place Conference Resort Long Branch, New Jersey.  For more details visit their websites at www.icpa4kids.com and www.newbeginningschiro.com.

 

Why I Use Now You Know; by Dr Jay Handt

Undoubtedly, the best way to keep your patients informed, educated, and up-to-date in their high-speed, ever-changing world is by incorporating a Now You Know website into your patient protocol!

Now You Know has mastered the art of crunching all of this information into bite-sized, understandable pieces so you can benefit from your patients greater understanding of Chiropractic and its place in modern health and wellness care.

Both you and I know that patient education is the cornerstone of any large referral practice. What better way to enhance your Report of Findings or orientation than by having your patients do what they do best . . . spend time on the web! My Now You Know website not only helps my patients learn about Chiropractic, but it gives them the tools to share Chiropractic and my office with their family and friends! They are actually proud that their Chiropractor is on the cutting edge of technology! They have the pleasure of showing off your office without ever leaving their home or office.

In the past, most patients used to say, “If I could just get my friends to meet you and see the office, I know they’d start under care. BUT, they won’t come in.” Now, if I get this “Mohammed won’t come to the mountain,” reaction, we encourage our patient to “bring the mountain to Mohammed!” They introduce friends and family to their Chiropractor and The New York Chiropractic Life Center via my website! It’s definitely one of the best referral tools out there! It’s non-confrontational, highly visual, and totally accessible!

 

Chiro-News Links

There is a lot of chiropractic news that makes the general media world-wide.  Not all the news is good, but it is worth knowing about.  To help keep you informed, Now You Know has added this Chiro-News section with links to some of the various news items about chiropractic. To see the articles, please click on the headline link below.

 

Now You Know Internet Educational Services

Now You Know Websites: Our combination of features, updates, message quality and quantity of content has made Now You Know the largest provider of individual websites to the chiropractic profession. There are 33 templates to choose from, over 700 pages of content, and many other features at a great price. Check out the ever growing list of features on our website at: www.nowyouknow.net, then click on "Website Service".

Now You Know Email Newsletter Service: Our newsletter is the most popular patient email newsletter in chiropractic.  Current and hard-hitting articles on health and chiropractic issues delivered directly to your patient's inbox has made our newsletter service unsurpassed in chiropractic.  Additionally, our newsletter service now allows our subscribers to easily send bulk emails out to your entire list.  So, not only do your patients get the great stories and articles from the NYK Newsletter, but they can also get updates created by you! 

Echiropractic:  We push the technology window to the limit with online chiropractic pamphlets, cards, and office letters for your unlimited use.  This service allows the subscriber to send unlimited individual emails directly to patientsEach Echiropractic message can be customized with a message from the doctor.  This service is similar to some other popular online greeting cards, with one big difference. These messages are for chiropractic offices with chiropractic messages.

Now You Know Premium Package: Using all three educational services above the Premium Package is the best resource available for complete online educational tools in chiropractic.  All this is packaged together at a great savings.

 

NYK Upcoming Seminars and Shows

We would like to thank the many associations, organizations and groups that have us speaking on their programs . Dates permitting, we would love to participate at your Association or Society convention as well. If you are interested in having us at your program, please contact us at either nowyouknow@nowyouknow.net or call us at 800-695-8937. Below is a list of programs and speaking engagements we have scheduled in the near future.

When

Who-Where

Contact

April 29 - May 2, 2004
Speaking & Booth

New Beginnings
Ocean Place Conference Resort,
Long Branch NJ

New Beginnings
www.newbeginningschiro.com

May 22 - 23, 2004
Speaking & Booth

"Chiropractic Without a Doubt"
by ICA, Houston TX

ICA  1-800-423-4690
www.chiropracticwithoutadoubt.com

May 27 - 29, 2004
Booth

Sherman Lyceum
Spartanburg SC

Sherman College
 www.sherman.edu

June 4 - 6, 2004
Speaking & Booth

Florida Chiropractic Society
St Petersburg FL

Florida Chiropractic Society
www.fcschiro.com

June 5 - 6, 2004
Speaking & Booth

"Chiropractic Without a Doubt"
by ICA, in PA

ICA  1-800-423-4690
www.chiropracticwithoutadoubt.com

June 11 - 12, 2004
Booth

 The Family Practice
TBA Arizona

866-LEAD-DCS (532-3327)
www.thefamilypractice.net

June 25-27, 2004
Booth

 ICA Council on Chiropractic Philosophy
Radisson South End Plaza Tower, Minneapolis MN

ICA  1-800-423-4690
www.chiropractic.org

July 10 - 11, 2004
Speaking & Booth

"Chiropractic Without a Doubt"
by ICA, TBA

ICA  1-800-423-4690
www.chiropracticwithoutadoubt.com

July 22 - 25, 2004
Booth

Life Source Seminars
The Westin Atlanta North, Atlanta

Life Source Seminars
www.lifesourceseminars.com

August 19 - 22, 2004
Speaking & Booth

Florida Chiropractic Society Convention
Breakers Hotel Palm Beach FL

Florida Chiropractic Society
www.fcschiro.com

August 19 - 22, 2004
Booth

ICA Pediatric Council Convention
New York Marriot, NY, NY

ICA
www.chiropractic.org

August 28 - 29, 2004
Speaking & Booth

"Chiropractic Without a Doubt"
by ICA, TBA

ICA  1-800-423-4690
www.chiropracticwithoutadoubt.com

October 16 - 17, 2004
Speaking & Booth

"Chiropractic Without a Doubt"
by ICA, TBA

ICA  1-800-423-4690
www.chiropracticwithoutadoubt.com

October 21 - 24, 2004
Speaking & Booth

New Beginnings
Ocean Place Conference Resort,
Long Branch NJ

New Beginnings
www.newbeginningschiro.com

October 27 - 30, 2004
Booth

Life Source Seminars
The Westin Atlanta North, Atlanta

Life Source Seminars
www.lifesourceseminars.com

November 4 - 7, 2004
Booth

"Masters Circle Superconference"
Rio Hotel, Las Vegas

800-451-4514
www.themasterscircle.com

November 20 - 21, 2004
Speaking & Booth

"Chiropractic Without a Doubt"
by ICA, TBA

ICA  1-800-423-4690
www.chiropracticwithoutadoubt.com

December 4 - 5, 2004
Speaking & Booth

Florida Chiropractic Society
20 hour express - Orlando Airport Hyatt

FCS
www.fcschiro.com

More dates & locations to come in 2004 as they are confirmed.

 

Products for your Office and Practice

NYK Patient Lecture Presentation: Now You Know offers the most graphically impressive patient lecture available in chiropracticUse hi-tech graphics and dazzling images to teach your patients about chiropractic and your office.   Now available with both a CD-Rom for Laptop and LCD projectors, as well as 35mm slides for slide projector presentations.  This presentation also comes with an audio tape of the program being given live to be used as a training tool. oslide01.JPG (11991 bytes)
Chiropractic Depot: (www.chiropracticdepot.com)  This website features supplies and equipment to help chiropractors and those involved with chiropractic have better access to the tools and services they need to grow and reach more people. The products included on this site include the "ShowMax Spinal Screening Display". This display is the ultimate spinal screening tool. Also, we now have the new electronic "Sign-In".  Why have paper sign-in sheets when you can have patients sign this permanent electronic record. Click on the thumbnail to the right for more information.
Chiropractic Without A Doubt Seminar (www.chiropracticwithoutadoubt.com)  This program, featuring Dr. Steve Hoffman and myself, covers the range of science, technique, research, and education technology for chiropractic. Response to this program has been very positive as attendees not only get license renewal credit but also get valuable information that can be used in practice the next day. You can click on the thumbnail to the right to go to the website and get more information and the upcoming schedule. To register please call the ICA at 800-423-4690.

 

General NYK Mailing Address:
Now You Know Inc.
PO Box 2210
Marietta, GA 30061-2210

We're just off the beautiful Marietta Square.

 Use our toll free number to reach any of our departments

1-800- NYK-U-YES
(1-800-695-8937)

Our Email addresses: