August 2, 2004 Issue In This Issue
Now You
Know Newsletter Article Makes TV Report Many of the hundreds of subscribers to the Now You Know Email Newsletter have found ways to maximize the service. One such subscriber is Dr. Clayton L Clark, of San Antonio Texas. Dr.Clark has positioned himself as the "Chiropractic Expert" for WOIA TV. In so doing he has the ability to have stories placed on their website and TV broadcast. On July 19, 2004 Dr. Clark had the entire article "Chiropractic Shown to Help Body Physiology" from our July newsletter placed with WOIA. This not only helped publicize him to his community, but helped add thousands of people to those who would normally get this article from the hundreds of doctors that subscribe to the NYK Newsletter service. Our congratulations go out to Dr. Clark for the impact his integration of Internet education has had with the general media. At Now You Know that's what we want to see. You can see the article by clicking here.
Teach the World Seminar Coming to Atlanta One of the hot new programs in Chiropractic is coming to Atlanta, and Now You Know will be there. We will be giving a 30 minute program on chiropractic philosophy and displaying the Now You Know services at our booth. We will also have our "My Mission" poster available for those present. Come join us and enjoy! Below is the release on this program from Teach The World. When was the last time you sat in a room with 50 of the highest volume Chiropractors in the profession? What would it be like going to a seminar taught by the 5 highest volume chiropractors in history? Who better to teach you than the largest high volume chiropractors in history? Come and join Drs. Ben Lerner, Greg Loman, and Rob Schiffman the owners of the Teach the World system in Atlanta Ga., August 13th and 14th. The Teach the World System has produced more 500 patients / week chiropractors than any other program in history. Come and experience the Teach the World System with guest speakers like Lee Haney (8X Mr. Olympia) For more information on this life changing event, call 1-866-846-8322. Click here to download a flyer or visit their website at www.bodybygodttwac.com
Chiro-News Links There is a lot of chiropractic news that makes the general media world-wide. Not all the news is good, but it is worth knowing about. To help keep you informed, Now You Know will be featuring this Chiro-News section in each edition of "The Information Age" email newsletter. This feature will provide the title and links to the various news items of interest to chiropractors. Check each month as we place the news relevant to our profession here in "The Information Age". To see the articles, please click on the headline link below.
Why I Recommend Now You Know; by Jennifer and David Cretsinger, D.C. We have used the Now You Know newsletters and website for several years now. What I love about the website it that is was so easy to get up and going quickly and yet be extremely high caliber. It looks like we hired a company and spent hours and hours of time to assemble the great links and pages. Instead, I just studied some of your best sites and borrowed the pages I liked best. Within a few days, we had a super effective, high impact, impressive tool for marketing. We use the website in several ways. We have all new patients go to the website to download their new patient paperwork before coming in. That puts them into our site to educate them prior to even meeting us. We often refer to the site when patients have questions about specific health conditions. We also are currently just finishing a promotion we call Chiropractic Idol. It has lasted for five weeks this summer and each week the patients get five questions about chiropractic and they have to go to the website to find the answers. This brings a large amount of our current patients to the website repeatedly and they have to search through several different pages of the site. Patients are coming back to us with comments like "wow, this is a great resource to share with my friends who are interested in Chiropractic", etc. When patients complete the contest, they get a really cool t-shirt that we had made. The email newsletter has also been extremely effective. Every month I have about a dozen emails from patients with great comments on articles of the newsletter. The content is always principled and relevant to my patients. It's easy to keep the list of patient emails updated and aside from that, we don't have to do anything! Patients actually think that we took the time to put the whole thing together. I firmly believe that having several on-going educational components such as daily articles, Power Workshops, daily TIC, the website and the email newsletter that has help grow our practice to 800 patient visits per week! Thank you for providing this high quality service! Power On!
NYK Upcoming Seminars and Shows We would like to thank the many associations, organizations and groups that have us speaking on their programs . Dates permitting, we would love to participate at your Association or Society convention as well. If you are interested in having us at your program, please contact us at either nowyouknow@nowyouknow.net or call us at 800-695-8937. Below is a list of programs and speaking engagements we have scheduled in the near future.
Now You Know Internet Educational Services
Products for your Office and Practice
General
NYK Mailing Address: We're just off the beautiful Marietta Square. Use our toll free number to reach any of our departments 1-800- NYK-U-YES (1-800-695-8937) Our Email addresses:
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