February, 2004 Issue

In This Issue

  • Palmer is Now Un - "EZ" (Riekeman Resigns)

  • Roger Craig, Football Superstar, Coming to ICA Sports Symposium (Arnold Classic)

  • Bill Frank Forever Young Program Spread the Word of Chiropractic

  • Chiro-News Links

  • Now You Know Internet Educational Services

  • NYK Upcoming Schedule

  • Products for your Office and Practice

  • How to Contact NYK

Palmer is Now Un "E-Z" (Riekeman Resigns)

Dr Guy Riekeman, (years ago known as "EZ" Riekeman) has resigned from Palmer.  In a stunning development, Palmer Chancellor, Dr. Guy Riekeman (right) has submitted his resignation to the Palmer Board of Trustees.  A release with the news was sent from Vickie Palmer, Chairman of the Palmer Board of Trustees and great granddaughter of DD Palmer.  The full text of the message can be seen on the Palmer website at: http://www.palmer.edu/News/BoardofTrustee_02_06_04.htm .  The story was also reported in the Quad City Times and can be seen at: http://www.qctimes.com/internal.php?story_id=1023943&t=Local+News&c=2,1023943.

Dr. Riekeman has been recognized by most as the leader who turned Palmer around and brought excitement and students to the Palmer University System. Presently both the Davenport and Florida campuses are at enrollment capacity.  As expected, the students and Alumni are both shocked and outraged.  Reports of on-campus meetings turned ugly, and frantic emails move throughout the chiropractic profession.

Speculation is that this resignation was forced upon Dr. Riekeman by forces within the Palmer Board, led by Vickie Palmer, (left).  Earlier emails from sources within Palmer report on an attempt by such forces within the Palmer Board to remove Riekeman.

My Comments:  Just as many of you, I find myself shaking my head concerning this move.  I have been visiting Palmer since 1995. I remember the despair and feeling of hopelessness the students felt in the past. I then remember the excitement and momentum Guy brought to Palmer.  I remember the new excitement brought to Lyceums, the flood of new Palmer students in the face of an over-all decline in chiropractic education enrollment. It seems to me that from every measure, Palmer was enjoying a level of success it has not seen in decades.  Now suddenly, the Board decides to remove the visible author of their success.  My initial reaction was, "What were they thinking?" 

Those who are as stunned as I am can at least vent their feelings in an email to the Palmer Board of Trustees.  Their email is board@palmer.edu

Additional information is also available on our student resource site at www.dc2be.com.

 

Roger Craig autographed photoRoger Craig, Football Superstar, Coming to ICA Sports Symposium (Arnold Classic)

Roger Craig, four time football Pro-Bowler with the San Francisco 49ers, has agreed today to participate in the ICA's Sports Symposium with Arnold Schwarzenegger in Columbus Ohio. The event, this year held on March 5 - 7 promises to educate and entertain the hundreds of chiropractors already registered to attend.

In a phone conversation Monday, Craig told ICA executive director Ron Hendrickson that he was excited to participate in such an important event and he is pleased to support the ICA and the chiropractic profession. 

One of the more exciting benefits of attending is that each ICA symposium registrant is able to pose with the world’s most famous chiropractic patient--global superstar Arnold Schwarzenegger, the featured speaker at ICA’s Symposium on Natural Fitness-- for a studio-style portrait photo.  Registrations are almost sold out. For more information, you can visit the ICA website at www.chiropractic.org  If you wish to attend you must call the ICA to register at: 1-800-423-4690.

 

Bill Frank Forever Young Program Spread the Word of Chiropractic

Each Friday morning for the past several weeks, the Bill Frank Forever Young Show" has featured chiropractic as the main topic.  The show airs at 7 AM Eastern time on the Discovery Channel Friday mornings.

The shows have featured well known chiropractors such as Patrick Gentempo, Eric Plasker, and many others. Each of the shows that has aired to date has covered some aspect of chiropractic and has urged the viewers to visit their "Wellness Provider" which is a chiropractor. 

On each show a toll free number appears that allows the viewer to call in and then they are directed to a sponsoring chiropractor in their area. Becoming a "Wellness Provider" so that you are eligible to receive referrals requires that you become a sponsor of the show.

The ICA has endorsed the Bill Frank show and has urged chiropractors who wish to become a part of the process to join in and become a wellness provider for this show.  DCs can become a part of this process by joining on their web site.  Bill Frank's website can be found at:  www.billfranksforeveryoung.com.

 

Chiro-News Links

There is a lot of chiropractic news that makes the general media world-wide.  Not all the news is good, but it is worth knowing about.  To help keep you informed Now You Know has added this Chiro-News section with links to some of the various news items about chiropractic. To see the articles please click on the headline link below.

 

Now You Know Internet Educational Services

Now You Know Websites: Our combination of features, updates, message quality and quantity of content has made Now You Know the largest provider of individual websites to the chiropractic profession. There are 33 templates to choose from, over 700 pages of content, and many other features at a great price. Check out the ever growing list of features on our website at: www.nowyouknow.net, then click on "Website Service".

Now You Know Email Newsletter Service: Our newsletter is the most popular patient email newsletter in chiropractic.  Current and hard-hitting articles on health and chiropractic issues delivered directly to your patient's inbox has made our newsletter service unsurpassed in chiropractic.  Additionally, our newsletter service now allows our subscribers to easily send bulk emails out to your entire list.  So not only do your patients get the great stories and articles from the NYK Newsletter, but they can also get updates created by you! 

Echiropractic:  We push the technology window to the limit with online chiropractic pamphlets, cards and office letters for unlimited use.  This service allows the subscriber to send unlimited individual emails directly to patientsEach Echiropractic message can be customized with a message from the doctor.  This service is similar to some other popular online greeting cards, with one big difference. These messages are for chiropractic offices, with chiropractic messages.

Now You Know Premium Package: Using all three educational services above the Premium Package is the best resource available for complete online educational tools in chiropractic.  All this is packaged together at a great savings.

 

NYK Upcoming Seminars and Shows

We would like to thank the many associations, organizations and groups that have us speaking on their programs . Dates permitting, we would love to participate at your Association or Society convention as well. If you are interesting in having us at your program please contact us at either nowyouknow@nowyouknow.net or call us at 800-695-8937. Below is a list of programs and appearances we are attending in the near future.

When

Who-Where

Contact

Feb 14-15, 2004
Speaking & Booth

"Chiropractic Without a Doubt"
by ICA, Hartford CT

ICA  1-800-423-4690
www.chiropracticwithoutadoubt.com

February 19 - 22 2004
Speaking & Booth

DE Meeting
Ritz Plaza Hotel South Beach
South Beach, Miami, FL

Dynamic Essentials
800-233-5409
www.lifede.com

Feb 20 - 21, 2004
Booth

 The Family Practice
Atlanta, GA

866-LEAD-DCS (532-3327)
www.thefamilypractice.net

Feb 27 - 28, 2004
Booth

Dr. Tony Palermo, 2X + 1
Westin Casuarina, Las Vegas

www.chirocollege.com

March 5 - 7, 2004
Booth

ICA Fitness Symposium / Arnold Classic
Columbus Ohio

ICA - 800-423-4690
www.chiropractic.org

March 12 - 14, 2004
Booth

Michigan Chiropractic Association
Soaring Eagle Resort in Mt. Pleasant

MCA
www.michiganchiropractic.org

March 20 - 21, 2004
Speaking & Booth

"Chiropractic Without a Doubt"
by ICA, State College PA

ICA  1-800-423-4690
www.chiropracticwithoutadoubt.com

March 27-28, 2004
Speaking & Booth

"Chiropractic Without a Doubt"
by ICA, Rockford Illinois

ICA  1-800-423-4690
www.chiropracticwithoutadoubt.com

March 27 - 28, 2004
Speaking & Booth

Florida Chiropractic Society 20 Hr Express
Ft Lauderdale, FL

Florida Chiropractic Society
www.fcschiro.com

April 29 - May 2, 2004
Speaking & Booth

New Beginnings
Ocean Place Conference Resort,
Long Branch NJ

New Beginnings
www.newbeginningschiro.com

May 22 - 23, 2004
Speaking & Booth

"Chiropractic Without a Doubt"
by ICA, Houston TX

ICA  1-800-423-4690
www.chiropracticwithoutadoubt.com

May 27 - 29, 2004
Booth

Sherman Lyceum
Spartanburg SC

Sherman College
 www.sherman.edu

June 4 - 6, 2004
Speaking & Booth

Florida Chiropractic Society
St Petersburg FL

Florida Chiropractic Society
www.fcschiro.com

June 5 - 6, 2004
Speaking & Booth

"Chiropractic Without a Doubt"
by ICA, in PA

ICA  1-800-423-4690
www.chiropracticwithoutadoubt.com

June 11 - 12, 2004
Booth

 The Family Practice
TBA Arizona

866-LEAD-DCS (532-3327)
www.thefamilypractice.net

June 25-27, 2004
Booth

 ICA Council on Chiropractic Philosophy
Radisson South End Plaza Tower, Minneapolis MN

ICA  1-800-423-4690
www.chiropractic.org

July 15 - 18, 2004
Booth

Life Source Seminars
The Westin Atlanta North, Atlanta

Life Source Seminars
www.lifesourceseminars.com

August 9 - 8, 2004
Booth

New York Chiropractic Council
Summer Convention at Niagara Falls

NY Council
www.nycouncil.com

August 12 - 15, 2004
Sponsor & Booth

Palmer Lyceum
Palmer College Davenport IA

Palmer Lyceum
www.palmerlyceum.com

August 19 - 22, 2004
Booth

Florida Chiropractic Society Convention
Breakers Hotel Palm Beach FL

Florida Chiropractic Society
www.fcschiro.com

August 19 - 22, 2004
Booth

ICA Pediatric Council Convention
New York Marriot, NY, NY

ICA
www.chiropractic.org

October 21 - 24, 2004
Speaking & Booth

New Beginnings
Ocean Place Conference Resort,
Long Branch NJ

New Beginnings
www.newbeginningschiro.com

October 28 - 30, 2004
Booth

Life Source Seminars
The Westin Atlanta North, Atlanta

Life Source Seminars
www.lifesourceseminars.com

December 4 - 5, 2004
Speaking & Booth

Florida Chiropractic Society
20 hour express - Orlando Airport Hyatt

FCS
www.fcschiro.com

More dates & locations to come in 2004 as they are confirmed.

 

Products for your Office and Practice

NYK Patient Lecture Presentation: Now You Know offers the most graphically impressive patient lecture available in chiropracticUse hi-tech graphics and dazzling images to teach your patients about chiropractic and your office.   Now available with both a CD-Rom for Laptop and LCD projectors, as well as 35mm slides for slide projector presentations.  This presentation also comes with an audio tape of the program being given live to be used as a training tool. oslide01.JPG (11991 bytes)
ChiroTags - As low as only $15 for "Chiropractor":   Do you want thousands to see your name every day? ChiroTags can help you do just that.  All car makers add their logo and name-badge to their cars knowing that it will be seen by millions. If this tactic works for them why not make it work for you.  ChiroTags is a new product available on Chiropractic Depot that you can order directly online through the www.chiropracticdepot.com  website. These name tags can be ordered either with the word "Chiropractor" online for $15.00 or with a custom message for $40.00  ChiroTags can be ordered in either chrome or gold colors and will last as long as your car.  Rarely, do you come across an inexpensive marketing item that can get your name out to so many people so inexpensively.
"ShowMax Spinal Screening Display" at Chiropractic Depot: (www.chiropracticdepot.com)  This website is intended to feature supplies and equipment to help chiropractors and those involved with chiropractic have better access to the tools and services they need to grow and reach more people. The feature product of this site is the "ShowMax Spinal Screening Display". This display is the ultimate spinal screening tool. This comes complete with 4 colorful and customizable graphics with your name and office information on them. If you do spinal screenings this portable display booth gives you the professional look you need to draw potential patients to you. This booth can be set up or folded down in seconds and it rolls like a suitcase with wheels. Click on the thumbnail to the right for more information.

 

General NYK Mailing Address:
Now You Know Inc.
PO Box 2210
Marietta, GA 30061-2210

We're just off the beautiful Marietta Square.

 Use our toll free number to reach any of our departments

1-800- NYK-U-YES
(1-800-695-8937)

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