June, 2004 Issue
In This Issue
-
Life University Will Host New Program - LP3
-
My Mission Poster Available At LP3 Program
-
Riekeman Returns To Palmer For Graduation
-
Coach’s Corner by Dr Jerry Ac
-
Why I Recommend Now You Know
-
Chiro-News Links
-
Now You Know Internet Educational Services
-
NYK Upcoming Schedule
-
Products for your Office and Practice
-
How to Contact NYK
Life University Will
Host New Program - LP3
This July, Life University is debuting a new seminar, LP3, and Now You Know is planning on being there. The program is an extension of the "Life Source" programs and will be held on July 22-25 at Life University. Now You Know was proud to be the first charter exhibitor at Life Source seminars, has been there since their inception, and will continue to support LP3.
The program contains educational sessions presented by the top minds in the profession, fun social events, and the latest products and services in the exhibit hall including Now You Know. Registration for this event is $300 if you register before July 9. Your registration includes up to 28 hours of continuing education, three lunches, the opportunity to witness the historical inauguration of Dr. Guy Riekeman and a fabulous celebration Saturday night complete with dinner, live entertainment and fun family activities.
This program offers you the opportunity to enhance your adjusting skills, learn the latest in science and research, discover new ways to make your office more efficient and profitable and get fired up during great philosophy sessions. The "best of the best" line up includes Drs. Christopher Colloca, John Cox, Joan Fallon, Patrick Gentempo Jr., Janice Hughes, Lisa Killinger, Bruce Lipton, Larry Markson, C.J. Mertz, Tom Morter, Dan Murphy, Chuck Ribley and James Sigafoose PLUS Candace Pert, Ph.D. and more!
If you register before July 9 you will save. A complete schedule of events and more is available online at www.life.edu or by calling (770) 426-2753.
My Mission Poster Available At LP3 Program
To help contribute to the historic LP3 event, Now You Know will have the My Mission poster available FREE to all who come by our booth.
Three years ago we at Now You Know produced 5000 posters called "My Mission for Today". These posters were not for sale but were given out free at each event that we either appeared at, or had a booth at. The demand for these posters was overwhelming and we went through all 5000 of them in one year. In response to overwhelming and continual requests for the Now You Know "My Mission" poster, we have introduced the second generation of this poster, and it will be available free at LP3!
These posters are 18 x 24 inches and are perfect for framing in standard poster frames. Anyone who would like to get one needs to come to our booth at the LP3 program. These posters are available on a first come first serve basis, and limited numbers will be present.
Riekeman Returns
To Palmer For Graduation
Rumors were flying over the past several weeks that Dr. Guy Riekeman would not be allowed on campus to attend the graduation ceremony of his daughter and son-in-law.
As it turns out these rumors were only rumors and Dr. Guy did walk across the Palmer stage with his daughter.
The event took place after “several weeks” of negotiations between attorneys for the school and for Riekeman, the school acknowledged in a statement: “Palmer’s intention is to maintain the dignity and decorum of the graduation ceremony for all students and families.”
The complete news story on this event can be seen on the Quad City Times home page at the following address: http://www.qctimes.com/internal.php?story_id=1029724&t=Local+News&c=2,1029724
Why I Recommend Now You Know; by Dr. Gene Cretsinger
Now You Know gives our patients the impression that our office is in the know and on the front wave regarding health care issues.
Our patients forward this newsletter to their friends all over the country. It is written to build patient understanding of the chiropractic life style and gives our patients confidence and pride in our office as we are perceived as being credible, articulate and caring for the health of our community.
Now we know, it is very important for the growth of our practice and important for public health awareness. Thank you.
Coach's Corner by Dr Jerry Ac
There are only two ways to build your practice:
1. More new patients, 2. Increase your PATIENT VISIT AVERAGE (PVA).
PVA is one of the most important statistics you can keep. To find out what your PVA is divide your last year’s office visits by your last year’s new patients. Average PVA in the U.S. is 22.5. However if you are ever going to create a maintenance practice you must have a PVA at least 3 times that number.
“Most chiropractors think that the way to get ahead is by getting more new patients. However, getting new patients in today’s competitive market is not easy or cheap, and unless you really increase your PVA your net income will not go up very much. What you end up with is a lot more work with very little results!”
Dr. Ac the originator of this system accepted only 4 new patients per month, yet averaged over 1800 office visits per month. This put his PVA at an unheard of 400+. Many have dubbed Dr. Ac “The King of patient follow-through”. He retired from practice at the early age of 33. CALL Dr. Ac and find out how he did it. Dr. Ac currently speaks at the Karl Parker Seminars. You can contact them toll free at (877) 771-2879 or visit their website at: www.PersonalTrainingCompany.com .
Chiro-News Links
There is a lot of chiropractic news that makes the general media world-wide. Not all the news is good, but it is worth knowing about. To help keep you informed, Now You Know has added this Chiro-News section with links to some of the various news items about chiropractic. To see the articles, please click on the headline link below.
-
University board to ask FSU why chiropractic school is necessary
-
High medical school debt steers life choices for young doctors
-
Logan College of Chiropractic opens $4 million learning center
-
New Government Survey Reflects Widespread Use of Complementary and Alternative Therapies
Now You Know Internet Educational Services
Now You Know Websites: Our combination of features, updates, message quality and quantity of content has made Now You Know the largest provider of individual websites to the chiropractic profession. There are 33 templates to choose from, over 700 pages of content, and many other features at a great price. Check out the ever growing list of features on our website at: www.nowyouknow.net, then click on "Website Service".
Now You Know Email Newsletter Service: Our newsletter is the most popular patient email newsletter in chiropractic. Current and hard-hitting articles on health and chiropractic issues delivered directly to your patient's inbox has made our newsletter service unsurpassed in chiropractic. Additionally, our newsletter service now allows our subscribers to easily send bulk emails out to your entire list. So, not only do your patients get the great stories and articles from the NYK Newsletter, but they can also get updates created by you!
Echiropractic: We push the technology window to the limit with online chiropractic pamphlets, cards, and office letters for your unlimited use. This service allows the subscriber to send unlimited individual emails directly to patients. Each Echiropractic message can be customized with a message from the doctor. This service is similar to some other popular online greeting cards, with one big difference. These messages are for chiropractic offices with chiropractic messages.
Now You Know Premium Package: Using all three educational services above the Premium Package is the best resource available for complete online educational tools in chiropractic. All this is packaged together at a great savings.
NYK Upcoming Seminars and Shows
We would like to thank the many associations, organizations and groups that have us speaking on their programs . Dates permitting, we would love to participate at your Association or Society convention as well. If you are interested in having us at your program, please contact us at either nowyouknow@nowyouknow.net or call us at 800-695-8937. Below is a list of programs and speaking engagements we have scheduled in the near future.
|
When |
Who-Where |
Contact |
|
June 25-27, 2004 |
ICA Council on
Chiropractic Philosophy |
ICA 1-800-423-4690 |
|
July
10 - 11, 2004 |
"Chiropractic Without a
Doubt" |
ICA 1-800-423-4690 |
|
July 22
- 25, 2004 |
LP3 -
Life Source Seminars |
Life Source Seminars |
|
August
21 - 22, 2004 |
Waiting List Practice |
Waiting
List Practice |
|
August
28 - 29, 2004 |
"Chiropractic Without a
Doubt" |
ICA 1-800-423-4690 |
|
September
10 - 11, 2004 |
Georgia Council of Chiropractic |
|
|
September
18 - 19, 2004 |
Connecticut Chiropractic Council |
1-800-353-3332 |
|
September
25 - 26, 2004 |
"Chiropractic Without a
Doubt" |
ICA 1-800-423-4690 |
|
October
15 - 17, 2004 |
New York Chiropractic
Council Conv. |
(800) 426-6922 |
|
October
23 - 24, 2004 |
"Chiropractic Without a
Doubt" |
ICA 1-800-423-4690 |
|
October 21 - 24, 2004 |
New Beginnings |
New Beginnings |
|
October 28
- 31, 2004 |
Life Source Seminars |
Life Source Seminars |
|
November 4 -
7, 2004 |
"Masters
Circle Superconference" |
800-451-4514 |
|
November 13 - 14, 2004 |
Waiting List Practice |
Waiting
List Practice |
|
November 20 -
21, 2004 |
"Chiropractic Without a
Doubt" |
ICA 1-800-423-4690 |
|
December 4 - 5, 2004 |
Florida Chiropractic
Society |
FCS |
|
More dates & locations to come in 2004 as they are confirmed. |
||
Products for your Office and Practice
|
NYK Patient Lecture Presentation: Now You Know offers the most graphically impressive patient lecture available in chiropractic. Use hi-tech graphics and dazzling images to teach your patients about chiropractic and your office. Now available with both a CD-Rom for Laptop and LCD projectors, as well as 35mm slides for slide projector presentations. This presentation also comes with an audio tape of the program being given live to be used as a training tool. |
 |
|
Chiropractic Depot: (www.chiropracticdepot.com) This website features supplies and equipment to help chiropractors and those involved with chiropractic have better access to the tools and services they need to grow and reach more people. The products included on this site include the "ShowMax Spinal Screening Display". This display is the ultimate spinal screening tool. Also, we now have the new electronic "Sign-In". Why have paper sign-in sheets when you can have patients sign this permanent electronic record. Click on the thumbnail to the right for more information. |
 |
|
Chiropractic Without A Doubt Seminar (www.chiropracticwithoutadoubt.com) This program, featuring Dr. Steve Hoffman and myself, covers the range of science, technique, research, and education technology for chiropractic. Response to this program has been very positive as attendees not only get license renewal credit but also get valuable information that can be used in practice the next day. You can click on the thumbnail to the right to go to the website and get more information and the upcoming schedule. To register please call the ICA at 800-423-4690. |
|
General
NYK Mailing Address:
Now You Know Inc.
PO Box 2210
Marietta, GA 30061-2210
We're just off the beautiful Marietta Square.
Use our toll
free number to reach any of our departments
1-800- NYK-U-YES
(1-800-695-8937)
Our Email addresses:
-
Sales and Information: nowyouknow@nowyouknow.net
-
Webmasters: webmaster@nowyouknow.net
-
Customer Service: service@nowyouknow.net
-
Email Newsletter Support: emails@nowyouknow.net
-
Technical Issues and Support: tech@nowyouknow.net
-
Development: bbraile@nowyouknow.net