The Information Age Newsletter


August 27, 2008


Florida Votes to Accept the National Board

On August 22, 2008 the Florida Board of Chiropractic voted unanimously to peruse adoption of the National Board of Chiropractic Examiners (NBCE) Part IV exam with the additional physiotherapy exam for licensure in the state of Florida. Florida was the last holdout state that would not accept the National Board Part IV and required those seeking licensure to take a Florida test.

After hearing and reading testimony from the Florida Department of Testing as well as correspondence from the NBCE the Florida Board of Chiropractic Medicine (official name in Florida) voted unanimously to accept the NBCE exam for licensure in Florida when the Part IV exam is combined with the optional NBCE physiotherapy exam. The board instructed the board counsel and Department of Testing to peruse agreement with the National Board of Chiropractic Examiners to administer future testing after the May 2009 test administration provided contracts and legalities can be worked out.

Last year, the Florida legislature eliminated the ten year rule that previously required doctors who had taken the National Board more than 10 years prior to applying for a Florida license to retake the National Board. Now, all that is required is 4 parts of the National Boards, regardless of how old, and the Florida Laws and Rules test, which will be available at testing centers and may be available online.  This represents a drastic opening of Florida, which previously had a history of being a difficult state to obtain licensure.

These changes should go into effect after May of 2009. Currently the November 2008 and May 2009 Florida Board exams are scheduled and set to take place. However once legal agreement has been reached between the Florida Board and the NBCE to administer NBCE Part IV along with the physiotherapy exams future testing will thereafter replace the Florida exam for licensure.

For more information please visit the following sites:
Florida Board:



How Do ADJUSTable Websites Work?

Over the past few weeks I have had a lot of questions from doctors about asking how do these adjustable websites work? I will spend a few minutes here describing the function of them and how our doctors are making the most out of them.

There are many features included into these new websites, including search engine optimization! But the feature making the biggest splash is the ability to change the entire look of the website whenever you want, as often as you want, with a single click of a mouse.

Presently there are a dozen themes ready to go with more coming online on a regular basis. Soon we will be adding holiday themes and themes with an even more breathtaking look. Each theme represents a color scheme and direction that separates it from the others. Some of the current themes include the following:

  • Quotes - This theme uses earth tones and has a Flash header that displays a variety of famous quotes from the likes of Dr. BJ Palmer, Dr. Fred Barge, and Thomas Edison.
  • Future - Cool blue with a cloud header gives this website a cutting edge futuristic look.
  • Spine 1 - This olive green and black sharp looking website features an explaining and collapsing spinal image that continually adds action to your website.
  • Sunset - Feel the peace as the sun sets across the top of the website in a gold and red setting.  This site makes you feel the light of health.
  • Relief - This professional looking website has changing healthy sayings that continually repeat at the header of the website to add action and information.
  • Pediatric - For those whose message is chiropractic for children, we have a website theme for you.  This website has the look that attracts the pediatric practice with stars and circles continually moving at the top of the site.
  • Sunflower - If growing sunflowers in a green field with clouds flowing by welcome you, then imagine what this website will do for your patients.
  • Sports - Baseball, football, soccer, or golf this website has active images for you. If your practice specializes in this area, do we have a theme for you.

Our new NYK ADJUSTable Websites offer you an unprecedented amount of control over features and content in your website. Each time you change your theme all the content is placed into the new website.  So you never lose any of your personal content. To learn more about the adjustable websites and see the themes for yourself on our sample selector, please go to our website at, then click on the link for "View Templates" below the website icon.



Patient Education in the 21st Century

In the most recent issue of the ICA Review, is an article I wrote called "Patient Education in the 21st Century".  I felt privileged to be asked to write this article, but more privileged to share my knowledge and experience with the ICA reader.

The article begins, "There are a few things we need to recognize relative to how chiropractic is perceived in the healthcare marketplace. We also need to understand that today’s healthcare consumer is much more discerning when it comes to spending their precious financial resources on healthcare of any kind. With almost 50 million Americans without healthcare insurance, paying for any healthcare becomes a careful selection process for most consumers."

If you would like to read the entire article and learn more about patient education in the 21st century, please click here or on the image to the right to download a copy of the article.



The Good, the Bad, and the Subluxated! - AKA - Chiropractic in the News

The world wide web is full of articles that are of interest to us as chiropractors. Not all of these stories are good, and many of them I do not agree with, however, you should be aware of them. To see the actual articles, please click on the headline links below.




NYK Upcoming Seminars and Shows

We would like to thank the many associations, organizations and groups that have us speaking on their programs. Dates permitting, we would love to participate at your Association or Society convention as well. If you are interested in having us at your program, please contact us at either or call us at 1-800-695-8937. Below is a list of programs and speaking engagements we have scheduled in the near future.





Now You Know Internet Educational Services

First and Foremost, We Are a Service:  Since we are chiropractors we understand the concept of "service".  We make every aspect of our service user friendly.  You do not have to have a computer degree to get the most of your NYK service.  In addition, we are so confident that you will be satisfied with our service that we do something that others do not.  NO CONTRACTS!  You simply subscribe to our service and pay by the quarter. We have to continually earn your business.

NYK ADJUSTable Websites:  Now You Know is the largest provider of individual websites to the chiropractic profession. Our website service now includes the NYK ADJUSTable Websites, with over 800 pages of content, "Ask the Experts" videos, and many other educational features that make an NYK website the best value in patient and community education. Check out the ever growing list of features on our website at: 

Now You Know Email Newsletter Service:
"REAL NEWS - REAL CURRENT!   The NYK email newsletter delivers current and hard-hitting news on health and chiropractic emailed directly to your patient's inbox.  If you want to keep your patients informed, this email newsletter service is unsurpassed in chiropractic.  But there is more.  The NYK email newsletter service is really two services in one!  With the NYK email newsletter service, subscribers can also easily send bulk emails out to their entire patient list. So, with the NYK email newsletter service, not only do your patients get the great stories and articles from the NYK Newsletter, but they can also get updates created by you!

Chiropractic Depot:  Why pay for a website when you can also have your website start paying you?  Chiropractic Depot brings education and income together on your website. With the Chiropractic Depot service, you have a storefront inside your website where visitors can select and purchase from a growing list of health, wellness, and fitness products.  The sales are filled by the vendors and products are shipped directly to the purchaser.  And the best part is that you get a commission on each sale!

Echiropractic: We push technology to the limit with online chiropractic pamphlets, cards, and office letters for your unlimited use. This service allows you to send unlimited either individual or bulk emails, directly to a single patient or your entire list!.  Echiropractic emails can be customized with a personal message from you. This service is similar to some other popular online greeting cards, with one big difference. These messages are for chiropractic offices with chiropractic messages.





How to Contact NYK

General NYK Mailing Address:
Now You Know Inc.
PO Box 2210, Marietta,
GA 30061-2210

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