January 2013

In This Issue:

Chiropractic News Service, "CNS 2.0" with YouTube® Videos

With the introduction of the CNS 2.0, the chiropractic waiting room has now been opened up to the endless number of videos on chiropractic and health. (Click on the image below to watch a video explaining the CNS 2.0 service.)

"Since we turned on the CNS 2.0 with YouTube®, I have been amazed at the number of high quality videos available on chiropractic and health issues," said Dr. Bobby Braile, practicing chiropractor and CEO of NYK. "Now I have great video education playing all day in my waiting room. In just a few days, I have already added 75 videos to my CNS playlist that now show in my waiting room."

The CNS 2.0 allows you to choose between videos and articles to play on the main portion of the CNS screen. However, the CNS offers much more than just these two features. The CNS screen also contains a customizable scrolling message area, a welcome screen, a photo gallery, and three days of the local weather. Additionally, the orientation and colors can be changed as often as you want.

The CNS 2.0 is available as a stand-alone service for only $39.95 per month with no start-up costs. This service is automatically included with an NYK ADJUSTable website, so if you already have an NYK website, you already have the CNS 2.0.  All you need to do is set it up.

"We Average 2 to 4 New Patients Per Week off Our Website"

At Now You Know, the slogan "For Chiropractors, By Chiropractors" means we share the same passion and desire to spread the chiropractic message. So it is nice to hear that our services and innovations not only work in our office, but in those offices we serve.

Below is a letter from Dr. Rubin in Marietta, Ga. thanking us for our NYK Website service and letting us know that he averages 2 to 4 new patients a week from his website.  You can click on the image below to download a full size version of Dr Rubin's letter.

Each of the NYK services from the new ADJUSTable Websites, to the Real-News Newsletter, to the  CNS 2.0 were developed and tested in chiropractor offices. It's no wonder some of the largest, most successful offices in chiropractic use NYK services.

CNS YouTube® Video Review -  YouTube® Videos for the Chiropractic Office

Since you can now play YouTube® Videos in your office with the CNS 2.0, we thought it would be helpful to review videos each month and provide a recommended list. NYK Website and CNS subscribers can then add these to their video playlist to play in their office on their CNS.

Title URL
Chiropractic Treatment for High Blood Pressure http://youtu.be/zFd9sGuTCMg
Good Morning America does a feature on research showing that chiropractic helps lower blood pressure.
Subluxation Free Music Video http://youtu.be/NwpHpX6cpzk
Using modern music and great imagery, this video explains chiropractic for a modern audience.
Chiropractic Treatment For Babies? http://youtu.be/HX3_mnQI17Q
The Rickie Lake show runs a segment on chiropractic care for babies and puts at ease the many questions about chiropractic for even the smallest infants.
Chiropractic on Good Morning Connecticut http://youtu.be/4oVe8hpYS8M
This show does a great job describing chiropractic clearly and basically.
Phyllis George's Women's Day TV http://youtu.be/z8KR1Q2T7pk
Dr. Michael Smatt appears for a 5 minute segment with Phyllis George on her show, "Women's Day" and explains chiropractic.
Literal Drug Commercial http://youtu.be/ffZUHWG66EA
This hysterically funny video uses tongue-in-cheek humor to expose the standard formula drug companies use to sell their products on TV. Humor with a great message.

The Good, the Bad, and the Subluxated! - AKA - Chiropractic in the News

Now You Know Internet Educational Services

We Are Chiropractors!  We know what it takes to run a successful practice. We did not start as a technology company that decided to sell websites to chiropractors. We are chiropractors who developed the technology to help chiropractors spread the message of chiropractic more effectively. From our innovative Adjustable Websites, to our in-office Chiropractic News Service, to our Real-News Email Newsletters, all of the services of Now You Know have been developed and tested by chiropractors, - for chiropractors. NO CONTRACTS!  You simply subscribe to our service. We have to continually earn your business.

ADJUSTable Websites - Generation 3

NYK ADJUSTable Websites Gen 3 artfully combine the newest and most advanced technology with the most effective online educational content in chiropractic. All this is wrapped with search engine optimization and functional features designed specifically to grow your chiropractic practice.

Please view the video above to learn about our services.

Chiropractic News Service 2.0, "CNS 2.0":

The New CNS 2.0 utilizes a flat screen TV to turn your waiting room into an education room. Choose between YouTube® videos from a list  you create, or play educational articles from our database of hundreds of documented health and wellness articles.

The CNS 2.0 also allows you to put your messages, announcements, and pictures right where your patients will see them along with three days of your local weather.

This service is available to everyone as a stand-alone subscription for just $39.95 per month, or is automatically included with a NYK website. Click on the image for more information on this service.

REAL-NEWS Email Newsletter:

Getting your chiropractic message out to your patient base and your community is critical to growing a practice. At NYK, we know that a newsletter is more effective if it is actual news. That is why we do not offer an ordinary email newsletter. We offer a REAL-NEWS  email newsletter. We take the time, do the research, and write articles specifically geared toward attracting new chiropractic patients. All articles are based on current news and research from relevant, credible sources.

These stimulating newsletters are emailed directly to your patients. All you need to do is add email addresses to your list. You can even create multiple lists for targeted mailings. In essence, we do the work, and you get the credit.

And we don't stop there. NYK also combines this highly acclaimed content with modern and useful technology. This service is also a bulk mailing program which allows you to create and send your own emails to your lists of recipients. With the NYK Real-News email newsletter service, you can send out your own email blasts to your email list on subjects that you think are important for your community or patients.


Keep in touch with your patients by sending educational emails, birthday greetings, referral thanks, seasonal greetings, and much more. Echiropractic allows you to send unlimited individual, or bulk online ecards, and pamphlets directly to your patients for many common patient situations. Each Echiropractic ecard or pamphlet carries a chiropractic theme which can be personalized with a message from you. Click on the image for more information on Echiropractic.

Professional SEO Now Available at a Fraction of the Cost

Now You Know offers the next level of professional Search Engine Optimization. This corporate level of SEO is now at a price that fits every budget. For those who desire to take it up a few more notches, this could be your ticket.

This service will raise your rankings with the Search Engines, allowing you to target potential new patients in your local area.

Now You Know Inc.©
PO Box 2210
Marietta, GA 30061-2210