Practice Adjustment Tips - Bobby Braile at Now You Know

Practice Adjustments September 2015

In This Issue:


Webinars to Help You Grow

NYK Webinars are designed to help chiropractors grow their practices using the tools of technology. In these webinars, Dr. Braile presents valuable free information and tips that you can use in your practice immediately. Click on the thumbnail to open a page and play the video.

Why Advertising Doesn't Work for Chiropractic

This video answers the age-old question in chiropractic about why advertising no longer works for chiropractors. Using sound and researched marketing data, you can learn what does not work, and what does work to bring new patients into your office.

Run Time: 21 min.

Maximizing the Potential - Implementing a System to Attract New Patients

This video describes an overview of marketing in a chiropractic office. No one thing will get you a regular stream of new patients. Implementing a system helps transform your practice into a resource to attract more new patients. Education also help increase referrals and increases patient compliance with care.

Run Time: 22 min
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Homeostasis in your Practice Means Growth

In the human body, we know that the optimum state is homeostasis. This means all parts of the body functioning properly at 100% of their potential. As chiropractors, our job is to remove interference in the form subluxations to allow the body to express homeostasis.

Unfortunately, many chiropractors do not apply the homeostasis principle to their offices.  Instead of looking at the office as one functioning unit that needs to be brought to homeostasis, many DCs treat the individual parts of their office by buying advertising, marketing, and other "stuff".

We at NYK see your practice as a living entity that needs to be brought to homeostasis by implementing a "system". When implemented, the natural state will be growth!

The "System" we speak of requires three components "Education, Outreach, and Resource." These three components are essential to changing minds in your practice and your community. To view the basics of this concept, please click on the thumbnail below and download our flyer on how you can implement a system for growth.

Now You Know Educational Systems

For Chiropractors, By Chiropractors!  We are not a technology company that decided to sell websites to chiropractors. We are chiropractors who developed a system of technology to help chiropractors grow their practices and spread the message of chiropractic. 

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