February 2002 Issue
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In This Issue
ICA
Endorses "Now You Know" Internet Services!
The International Chiropractors Association Board of Directors voted on Tuesday February 26, 2002 on a resolution endorsing Now You Know Internet Services. The statement released by ICA stated:
"The Board of Directors of the International Chiropractors Association has voted to unanimously endorse Now You Know as the official Internet services company of the ICA. At the second session of ICA’s Mid-Year Board of Directors Meeting on February 26th, 2002, the ICA Board recognized the record of reliable service, quality product and record of strong chiropractic advocacy this company has established. This is especially important in light of the many Internet companies that have come forward to service the chiropractic profession and quickly disappeared from the scene. “Now You Know” does a great job for chiropractors and chiropractic organizations around the world” said ICA Board Member Dr. Michael McLean of Virginia Beach, Virginia. “I am excited about the prospects and glad ICA has the support of this growing company.” Now You Know is the largest chiropractic Internet company in the world and one of the fastest growing web-based health care communications organizations active today. Look for more news about this exciting new relationship in future ICA communications to its members and the chiropractic profession worldwide in the days to come."
Now
You Know will also be maintaining the website for the ICA's new
publication "The Chiropractic Choice" due out this
coming month. You can see this new site at www.thechiropracticchoice.com. We at Now You Know are
excited and honored by this endorsement. Over its 76 year history, this is
only the fourth time the ICA has rendered an endorsement. We believe we have earned it through
service to the profession and the ICA. However, for those of you who may
be a little on the skeptical side, let me say that yes, I am on the ICA Board,
yes I am Board Chairman but NO I did not participate as a Board
member or vote on this issue during the time the ICA Board was dealing with this
endorsement
Now
You Know Adds Toll Free 800 Number
In an effort to be more accessible to serve the chiropractic profession, Now You Know has added a toll free 800 number. To make it easy to remember our number says Now-You-Know-You-Yes! The actual number is 1-800- NYK-U-YES, or in easy number format the number is 1-800-695-8937.
As we have continued to grow we have continued to add people and services to serve our subscribers. The growth of our community has presented challenges that we have continued to address to serve our subscribers better. This includes numbers to assist the hundreds of offices that subscribe to our various services. Below is a list of numbers and emails that our subscribers can use to get assistance when needed.
Sales and Information: 1-800- NYK-U-YES (1-800-695-8937). nowyouknow@nowyouknow.net
Webmasters: 1-678-571-5900. webmaster@nowyouknow.net
Customer Service: 1-678-570-3406. exec@nowyouknow.net
Email Newsletter Support: emails@nowyouknow.net
Technical Issues and Support: tech@nowyouknow.net
Development: braile@nowyouknow.net
As we continue to grow we will continue to increase our levels of services to our subscribers. We are also planning new technologies to better serve the profession with ways to spread the chiropractic message that were never available before. Watch this coming year as we continue to push the technology envelope with new and improved ways of helping you tell your community and the world about chiropractic.
Chiropractic Profession Responds to Stroke Scare Campaign from Canada
It is absolutely amazing to me how the deadliest profession in the world, the medical profession, can accuse the safest health care profession in the world of being dangerous. But that is exactly what has been happening again with the latest round of untrue and biased press releases and statements out of Canada concerning chiropractic care and the risk of stroke. In this recent attack some very vague statistics based on a non-descript study which no one can find accuses cervical "Manipulation" by chiropractors as being unbelievably dangerous statistically. The numbers are so out of hand that if true we would be stacking up the bodies in every chiropractic office.
We all realize that if true our malpractice companies would have to charge us rates at many times the rates they do and that we would all be aware of many cases of this happening in our offices. The simple truth is that this is bogus and does not happen anywhere near the frequency they are trying to smear us with. Both the ICA and ACA have already responded to this with releases and news articles of our own. The ACA's response can be read at: http://www.acatoday.com/hot_topics/021402.shtml and the ICA's response can be seen at: http://www.thechiropracticchoice.com/canadian_stroke_scare.htm .
(On the lighter side of this issue) The good responses by the national associations were not enough for us. Our crack team of reporters at Now You Know have dug up some pictures of the study being used to accuse chiropractic. Below is a picture of the procedure that the Canadian study was claiming was chiropractic care with a high risk of causing stroke. Obviously this is a crude medical attempt to copy chiropractic.
Arnold Schwarzenegger; A Chiropractic Champion
Arnold Schwarzenegger was again the featured speaker at ICA's 10th Annual
Symposium on Natural Fitness held February 22-23, 2002 in Columbus, Ohio. Arnold
spoke about his personal experience with chiropractic, crediting the care he
received throughout the years for his success in bodybuilding and for his
ability to maintain such a rigorous filmmaking schedule. His comments included the
following:
"Chiropractic is about health and fitness and there is such a strong relationship between the two. This is why I'm so excited to have the chiropractors here from all over the world each year, because you represent exactly the same thing. Chiropractic is about health and fitness. Chiropractic is about natural, preventive health care. It can help families be healthier and also spend time together doing something important to all their lives. What we're trying to do is not just promote the sport of bodybuilding, but fitness and health. Fitness, for us, is everything in a naturally healthy lifestyle. So that's why it is so great for us to work together."
The full text of Arnold Schwarzenegger's comments and a detailed account of the event can be seen on the ICA websites at www.chiropractic.org and at www.thechiropracticchoice.com. On the Chiropractic Choice Website, please go to the "Chiropractic News Service / ICA News" link to see the story.
Our Upcoming Seminars and Shows
The list of programs and appearances we are attending continues to grow. Below is a list of the places we will be over the next few months with many more in the works. Of special mention are
When | Who-Where | Contact |
March 8-10, 2002 Booth |
Michigan
Chiropractic Council Spring Convention |
MCC www.michiganchiropractic.org |
March 14-17, 2002 Booth |
Chiropractic
Pediatric University Washington, DC |
Future Perfect Inc. 732-295-5437 www.chiropediatrics.com |
April 5-7 2002 Speaking |
ICA
International Symposium Rome Italy |
ICA 800-423-4690 www.chiropractic.org |
April 18-21 2002 Booth |
DE Waverly Hotel Atlanta Georgia |
DE www.lifede.com |
April 27-28, 2002 |
"Chiropractic
Without a Doubt" |
ICA
1-800-423-4690 |
April 25-28, 2002 Booth |
New Beginnings Sheraton Hotel Eatontown, New Jersey |
New Beginnings 732-747-4646 www.newbeginningschiro.com |
May 2-5, 2002 Speaking & Booth |
The NJ Forum by Karl
Parker Edison, New Jersey |
888-4DR-KARL
(437-5275) www.karlparkerseminars.com |
May 4-5, 2002 Speaking |
"Chiropractic
Without a Doubt" |
ICA
1-800-423-4690 |
May 16-18 2002 booth |
Palmer Lyceum West | Palmer College West www.palmerlyceum.com |
June
7-9, 2002 Speaking & Booth |
FCS Convention Hilton Downtown St. Petersburg |
1-800-335-4897 www.fcschiro.com |
July 25-28, 2002 Booth |
DE Burlingame California |
DE www.lifede.com |
August 8-11, 2002 Booth |
Palmer Lyceum Davenport |
Palmer College www.palmer.edu |
August 17-18, 2002 Speaking |
"Chiropractic
Without a Doubt" |
ICA
1-800-423-4690 |
August 22-25, 2002 Speaking & Booth |
FCS Convention Palm Beach at "Breakers" |
1-800-335-4897 www.fcschiro.com |
September 21-22,
2002 Speaking |
"Chiropractic
Without a Doubt" |
ICA
1-800-423-4690 |
September 26-29,
2002 Booth |
New Beginnings Sheraton Hotel Eatontown, New Jersey |
New Beginnings 732-747-4646 www.newbeginningschiro.com |
December 6-8, 2002 Speaking & Booth |
FCS Convention Orlando Airport Hyatt |
1-800-335-4897 www.fcschiro.com |
Now You Know Services and Products
Now You Know Web Site Design and Hosting: Our combination of features, updates, message quality and quantity of content has made Now You Know the largest provider of individual web sites to the chiropractic profession.
Now You Know Email Newsletter Service:
Our newsletter is the most popular patient email newsletter in chiropractic. We estimate that each month over 100 thousand people read these each month. Current and hard-hitting articles on health and chiropractic issues delivered directly to your patient's inbox has made our newsletter service unsurpassed in chiropractic. See why hundreds of offices love this service!
Echiropractic:
We push the technology window to the limit with online chiropractic pamphlets, cards and office letters for you to use. An entire year of unlimited usage for a very reasonable fee. See what everyone else is talking about by visiting www.echiropractic.net .
NYK Patient Lecture Presentation: Use hi-tech graphics and dazzling images to teach your patients about chiropractic and your office. Now You Know offers the most graphically impressive patient lecture available in chiropractic. Available in 35mm slides with an audio tape of the presentation.
FREE Online Classifieds: Did you know you can purchase an established practice in Marietta for 60K? Are you looking to be an associate? These and many more are available through a joint classifieds posted from Now You Know and Planet Chiropractic. Just go to our website and look under "Free stuff".