November 2002 Issue

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In This Issue

Time Still Remaining!  Remainder of 2002 FREE

Now You Know is making this special offer to encourage all those who have been waiting to include the Internet in their office and community education and marketing.   Subscribe now to one or more of our services for the first quarter of 2003 and get the rest of 2002 for FREE! 

Now is the best time to get a website and email newsletter for your office!  All you need to do is subscribe to any of the Now You Know services, pay the initial startup fee and the first quarter, and we will consider your first quarter to be January, February and March 2003!  That means you get the remainder of November and December of 2002 for FREE!

If you have been waiting, now is the time to make the move into the information age. If you want more information you can visit our website at www.nowyouknow.net or call us toll free at 1-800-NYK-U YES, (800-695-8937).

 

NY Chiropractic Council Planning Big Events in New York

On November 15th, 16th & 17th, 2002, the New York Chiropractic Council will have their thirteenth annual convention at the New York Marriott Financial Center Hotel at Ground Zero.  This event promises to be an emotional and exciting weekend with many different events planned. Some of them are as follows:

You can get more information on this event by going to the NY Council's website at: www.nycouncil.com.

 

HIPAA Update:  extensions for HIPAA

If you filed for a 1 year extension, that only covers the office for the electronic transmissions. The practice must be in compliance on privacy issues by April 14, 2003. This also includes having a written plan for the office and the staff educated on the new regulations.

The biggest "pitfall" is usually the staff. The doctor has a tremendous amount of exposure for simple transgressions by the staff unless the doctor takes a few simple steps. This can be accomplished in a 1 hour office meeting and will insulate the doctor and practice against significant potential fines.

The doctor also must learn what to do and what not to do in order to direct the staff. The doctor must also choose a compliance officer. This is a Federal mandate. The doctor, in a small office, should choose him/herself as the compliance officer. This gives the practice a layer of insulation against a disgruntled staff member, who might choose to retaliate against the doctor for something that the doctor isn't even aware of.

There is a lot to learn and we hope to make it easier for you. Do not wait until the last minute, as easy as it is it will still take some time to "get into the flow" of a HIPAA compliant office. For more information, or to purchase a HIPAA compliance package at a $25 discount, please visit www.hipaachiropractic.com.

 

ChiroTags - An Inexpensive Way to Get Your Name Seen by Thousands

Shouldn't your car be a form of advertising for your clinic?  Do you want thousands to see your name every day?  ChiroTags can help you do just that.

All car makers add their logo and name-badge to their cars knowing that it will be seen by millions.  If this tactic works for them why not make it work for you.

ChiroTags is a new product by Now You Know that you can order directly online through both our www.nowyouknow.net website or our new www.chirotags.com website. These name tags can be ordered with whatever you want on it.  So how about your website address?  Imagine how many people will see your web address and may decide to check you out, all from just driving around.  I decided I wanted a simple message on my new truck so I added the work  "Chiropractor" to my rear tailgate. (actual picture left)

ChiroTags can be ordered in either chrome or matte gold colors and will last as long as your car.  You can have as many as 19 letters in your ChiroTag, and it can be made with either an adhesive backing for permanent mounting or a magnetic backing for temporary placement.  The best part of this no work marketing item is that it only costs $39.95 !   What's even better is that if you order two or more you do not have to pay any shipping charges.  Rarely, do you come across an inexpensive marketing item that can get your name out to so many people so inexpensively.  And after all, it looks a whole lot better than bumper stickers.

 

Want Us to Speak at Your Convention or Seminar?

We would like to thank the many associations, organizations and groups that have us on their programs speaking.  Dates permitting, we would love to participate at your Association or Society convention as well .  Presently we are booking many dates for 2003. As our calendar fills up we may not be able to present at your event.  We have been offering many subjects from Internet usage to patient education, to current news and research on chiropractic and subluxation.  We have two versions that can be presented either for CE credit or without CE credit.  Typically we can offer up to 8 hours for continuing education, (we do not do the CE applications, must be done through society or chiropractic college).

If you are interesting in having us at your program please contact us at either braile@nowyouknow.net or call us at 800-695-8937.

 

Our Upcoming Seminars and Shows

The list of programs and appearances we are attending continues to grow.  Below is a list of the places we will be over the next few months with many more in the works. 

When Who-Where Contact
November 15-16, 2002
Speaking & Booth
New York Council Convention
New York City
1-718-386-3988
www.nycouncil.org
click here for flyer & reg. form
November 22-24, 2002
Booth

The Family Practice
"W" Chicago City Center Downtown
Chicago,

1-866-LEAD-DCS (532-3327)
Extension 105
www.thefamilypractice.net

November22-24, 2002
Booth
ICA Pediatric Convention
New Orleans, LA

ICA  1-800-423-4690
www.chiropractic.org 

December 6-8, 2002
Speaking & Booth
FCS Convention
Orlando Airport Hyatt
1-800-335-4897
www.fcschiro.com 
January 23-26, 2003
Speaking & Booth

New Beginnings
The Molly Pitcher Inn, Red Bank, NJ

New Beginnings
732-747-4646
www.newbeginningschiro.com
January 30- February 2, 2003
Booth

Life DE Meeting
Waverly Hotel Atlanta

DE
www.lifede.com
February 22-23, 2003
Speaking & Booth

"Chiropractic Without a Doubt"
by ICA, Dallas, TX

ICA  1-800-423-4690
www.chiropractic.org 

Click here for flyer

February 20-22, 2003
Speaking & Booth

"Ward Success Systems Extravaganza"
"New York NY Hotel" - Los Vegas NV

 Ward Success Systems
www.ultimatecoaching.com
925-855-1635
February 28-March 2, 2003
Speaking

Arnold Classic & ICA Sport Fitness Symposium, Columbus, Ohio

ICA  1-800-423-4690
www.chiropractic.org 

March 8-9, 2003
Speaking & Booth

"Chiropractic Without a Doubt"
by ICA, Atlanta, GA

ICA  1-800-423-4690
www.chiropractic.org 

Click here for flyer

March 14-16, 2003
Booth

Michigan Chiropractic Assoc.
Convention

MCA
www.michiganchiropractic.org
April 24-27, 2003
Booth

Life DE Meeting
Waverly Hotel Atlanta

DE
www.lifede.com
May 1-4, 2003
Speaking & Booth

New Beginnings
NJ

New Beginnings
732-747-4646
www.newbeginningschiro.com
May 17-18, 2003
Booth

ICA Philosophy Symposium
Kansas City MO

ICA  1-800-423-4690
www.chiropractic.org 

June 14-15, 2003
Speaking & Booth

"Chiropractic Without a Doubt"
by ICA, Seattle, WA

ICA  1-800-423-4690
www.chiropractic.org 

Click here for flyer

July 31- August 3, 2003
Booth

Life DE Meeting
Toronto

DE
www.lifede.com
August 7-10, 2003
Speaking & Booth
Palmer Lyceum
Davenport
Palmer College
www.palmer.edu
August 23-24, 2003
Speaking & Booth

"Chiropractic Without a Doubt"
by ICA, Reno, NV

ICA  1-800-423-4690
www.chiropractic.org 

Click here for flyer

September 18-21 2003
Speaking & Booth

New Beginnings
NJ

New Beginnings
732-747-4646
www.newbeginningschiro.com
September 27-28, 2003
Speaking & Booth

"Chiropractic Without a Doubt"
by ICA, Austin, TX

ICA  1-800-423-4690
www.chiropractic.org 

Click here for flyer

October 18-19, 2003
Speaking & Booth

"Chiropractic Without a Doubt"
by ICA, Portland, OR

ICA  1-800-423-4690
www.chiropractic.org 

Click here for flyer

November 1-2, 2003
Speaking & Booth

"Chiropractic Without a Doubt"
by ICA, Milwaukee, WI

ICA  1-800-423-4690
www.chiropractic.org 

Click here for flyer

November 16-17, 2003
Speaking & Booth

"Chiropractic Without a Doubt"
by ICA, Phoenix, AZ

ICA  1-800-423-4690
www.chiropractic.org 

Click here for flyer

 

Now You Know Services and Products

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Echiropractic:  We push the technology window to the limit with online chiropractic pamphlets, cards and office letters for you to use.  An entire year of unlimited usage for a very reasonable fee.  See what everyone else is talking about by visiting www.nowyouknow.net

NYK Patient Lecture Presentation: Use hi-tech graphics and dazzling images to teach your patients about chiropractic and your office. Now You Know offers the most graphically impressive patient lecture available in chiropractic.  Available in 35mm slides with an audio tape of the presentation.

FREE Online Classifieds:  Looking to sell or buy a practice?  Are you looking to be an associate?  These and many more are available through a joint classifieds posted from Now You Know and Planet Chiropractic.  Just go to our website and look under "Free stuff".

 

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